Director, Digital Strategy & Transformation
About this role
TEAM UP WITH US!
The Director, Digital Strategy & Transformation leads enterprise digital transformation across Warren Equipment Company business units and locations to strengthen customer value, improve operational efficiency, increase adoption of modern business systems, and generate data-driven insights that support growth in prime product and aftermarket services. This leader establishes the enterprise digital roadmap, aligns digital investments with strategic growth and profitability objectives, advises executive leadership, and translates strategic priorities into sustainable operating practices and measurable business outcomes.
DO YOU HAVE WHAT IT TAKES?
WHAT YOU'LL DO
- Enterprise digital strategy: Develop, maintain, and communicate a multi-year digital strategy and prioritized roadmap aligned with Warren Equipment Company business objectives and applicable Caterpillar digital standards.
- Executive advisory and enterprise alignment: Serve as a trusted advisor to executive leadership regarding digital strategy, technology-enabled business transformation, organizational readiness, and prioritization of enterprise initiatives.
- Transformation portfolio leadership: Lead a coordinated portfolio of digital initiatives, including business case development, prioritization, resource planning, dependency management, risk escalation, implementation oversight, and benefits realization.
- Financial accountability and value realization: Develop and manage digital business cases, investment priorities, implementation budgets, and benefits realization plans. Track and report return on investment, adoption, productivity improvements, customer value, and other approved business outcomes.
- Emerging technology and artificial intelligence: Evaluate and advance appropriate uses of artificial intelligence, automation, predictive analytics, connected asset solutions, and other emerging technologies to improve business performance and customer value.
- Business systems adoption: Partner with business and technology leaders to advance effective use of ERP, CRM, eCommerce, sales funnel, service, equipment management, and related digital capabilities, including Cat D365 or successor platforms.
- Customer experience: Improve customer touchpoints across digital and assisted channels and strengthen adoption of customer-facing digital solutions, marketing automation, and digital commerce capabilities.
- Operational efficiency: Identify opportunities to reduce manual work, fragmented processes, rework, and cycle time through process redesign, workflow automation, system integration, and clear process ownership.
- Connected assets: Advance asset connectivity at sales and service touchpoints to improve management of connected equipment, customer value agreements, customer fleets, and high-value opportunities.
- Data and performance insights: Promote trusted data, clear measures, dashboards, and practical analytics that enable timely decisions and demonstrate adoption, operating impact, customer value, and financial benefit.
- Cross-functional governance: Establish governance, decision rights, roles, accountability, and executive communication across Sales, Product Support, Marketing, Operations, Finance, Technology, and other affected functions.
- Organizational change and adoption: Build stakeholder alignment and sponsor readiness and oversee communication, training, reinforcement, feedback, and adoption plans that sustain new ways of working.
- Business partnership with Information Technology: Lead business transformation, digital adoption, process improvement, customer experience, and enterprise enablement in partnership with Information Technology. Core infrastructure, cybersecurity operations, network administration, and technical support remain within the accountabilities established for Information Technology.
- Risk and compliance: Partner with appropriate subject-matter leaders to incorporate cybersecurity, privacy, legal, regulatory, data governance, records, and internal control requirements into digital initiatives.
- External and strategic partnerships: Collaborate with Caterpillar, strategic vendors, technology partners, and industry organizations to identify leading practices, evaluate capabilities, and accelerate Warren Equipment Company digital maturity.
- Talent and culture: Build high-performing teams and organizational digital capability through coaching, succession planning, talent development, clear accountability, and a customer-focused, collaborative, continuous-improvement mindset.
HOW SUCCESS WILL BE MEASURED
- Digital adoption and effective use of prioritized capabilities by employees and customers.
- Improvement in customer experience, retention, digital engagement, and value realization for approved initiatives.
- Revenue growth or margin improvement attributable to approved digital initiatives, where measurable.
- Reduction in manual work, process variation, rework, and cycle time within targeted workflows.
- Growth in connected asset utilization, eCommerce activity, and enterprise platform adoption against approved targets.
- Improvement in data quality, accessibility, and use for operating and strategic decisions.
- Delivery of approved milestones, budgets, business benefits, risk controls, and executive commitments.
- Development of internal digital capability, leadership readiness, and sustained adoption of new ways of working.
WHAT YOU'LL NEED
- Bachelor's degree in business, technology, engineering, marketing, data and analytics, or a related field, or an equivalent combination of education and relevant experience.
- At least 10 years of progressive leadership experience, including at least 5 years leading enterprise transformation, digital strategy, operational excellence, technology-enabled business initiatives, customer experience programs, or a related portfolio.
- Demonstrated success leading large-scale, cross-functional transformation initiatives involving technology integration, process change, stakeholder alignment, adoption, and measurable business outcomes.
- Experience developing business cases, prioritizing investments, managing budgets or transformation portfolios, and measuring return on investment and benefits realization.
- Experience with ERP and CRM environments, eCommerce, process optimization, data-driven decision-making, and customer experience transformation.
- Working knowledge of artificial intelligence, automation, analytics, connected assets, and emerging technology applications in a business environment.
- Experience translating strategic objectives into roadmaps, operating plans, governance, measurable outcomes, and executive-level recommendations.
- Ability to provide enterprise direction, lead through influence, clarify complex issues, recommend investment tradeoffs, and balance transformation with operating continuity.
- Experience building teams, developing talent, leading matrixed resources, and managing strategic partners and vendors.
- Experience in a Caterpillar dealership, heavy equipment, automotive, industrial distribution, or a similarly complex sales, service, and parts environment preferred.
- Experience with Cat D365 or a comparable enterprise ERP and CRM transformation preferred.
- Graduate degree or relevant certification in change management, project or program management, data and analytics, continuous improvement, or digital transformation preferred.
- Working knowledge of Caterpillar digital solutions, connected assets, dealer digital performance standards, or global dealer networks preferred.
WHY WORK WITH US?
- We like to take care of business and have fun doing it!
- We offer health, dental, vision, life, and more as a comprehensive benefits package.
- Don't you want to work with awesome people?
IMPORTANT INFORMATION
This position primarily operates in a professional office environment and routinely uses standard office equipment. While performing the duties of this job, the employee is regularly required to sit, talk, or hear. The employee is regularly required to communicate with others and may be required to sit or stand for extended periods. The employee may occasionally visit dealership, service, warehouse, customer, or field locations.
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
The noise level in the work environment is usually quiet.
Required travel up to 25%.
This position is considered a safety sensitive position.
The Job description is subject to change by the employer as the needs of the employer and requirements of the job change.
EEO/AA
Keywords: digital transformation, digital strategy, artificial intelligence, automation, business transformation, customer experience, change management, ERP, CRM, eCommerce, connected assets, analytics, operational excellence